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Veros Taps Mortgage Industry Innovator Brian Fluhr to Lead Marketing

SANTA ANA, Calif., October 9, 2019—Veros Real Estate Solutions (Veros®), a leading developer of enterprise risk management, collateral valuation and predictive analytics services, today announced that Brian Fluhr has joined the company as Vice President of Marketing. Fluhr is a recognized innovative marketing leader with deep expertise in data and analytics across the mortgage industry and brings his considerable skills to Veros during a pivotal time in the mortgage market.

“I am thrilled to join the amazing team at Veros,” said Fluhr. “I live and breathe connecting with audiences by providing data insight through data-driven marketing. This position enables me to do both, with the added benefit of working with so many industry standouts at Veros.”

In this role, Fluhr oversees branding, demand generation and product marketing for all products such as Veros’ valuation and risk management technology solutions, which include the company’s all-in-one valuation SaaS, VeroSELECTSM, industry-leading AVM, VeroVALUESM, and the breakthrough VeroPRECISION AI-driven valuation and AVM suitability decision engine. Additionally, he is responsible for the promotion of VeroFORECASTSM, which provides quarterly projections of property value trends up to two years into the future. Brian is currently spearheading the launch of Veros’ disaster data set, providing near real-time insight for mortgage lenders and servicers on properties impacted by natural disasters.

Prior to joining Veros, Fluhr delivered high impact results in his marketing leadership roles at First American Financial company with responsibility for marketing DataTrace and DataTree. Before that, Fluhr spent three years as a Product Marketing Director at CoreLogic. Fluhr began his career on the frontlines at several advertising agencies in the Orange County area representing clients all over the country.

“Throughout his career, Brian has accelerated growth strategies by helping the mortgage and real estate markets understand how data and information can empower their business,” said Veros President and CEO Darius Bozorgi. “Brian’s background makes him a natural fit for Veros given his broad experience building award-winning marketing programs. He is a great addition to our team.”

For a headshot, please visit: Brian Fluhr Headshot

About Veros Real Estate Solutions

A mortgage technology innovator since 2001, Veros is a proven leader in enterprise risk management and collateral valuation services. The firm combines the power of predictive technology, data analytics, and industry expertise to deliver advanced automated solutions that control risk and increase profits throughout the mortgage industry. Veros’ services include automated valuation models, fraud and risk detection; portfolio analysis, forecasting, and next-generation collateral risk management platforms. Veros is also the primary architect and technology provider of the GSEs’ Uniform Collateral Data Portal® (UCDP®). For more information, visit or call 866-458-3767.

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Phone: 866-458-3767


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